Start-ups can help improve the shopping industry » SMEInsider

Start-ups can help improve the shopping industry

Unilever Foundry, a start-up investment firm, is launching ReHack 2015, a competition designed to promote innovation within the e-commerce sector.

The competition is open to start-ups, digital agencies, retailers and brand owners. Entrants will compete against each other to develop technologies that can make eCommerce a force for good.

The event is set to be held over the 25th and 26th of June at Village Underground in London.

Unilever are looking for start-ups who want to improve the health and wellbeing for its shoppers and the wider community. The winning start-up will gain the the chance to launch a paid pilot with Unilever.

‘‘Our mission is to make sustainable living commonplace in everyday life and innovation in eCommerce can play a big part in achieving progress on this journey,’’ commented Joe Comiskey, eCommerce Innovation Lead at Unilever.

Teams will get on-site support from eCommerce experts from major brands, retailers, charities and sustainability specialists. The technology generated through the hack will be retained by the tech participants.

‘‘The evolution of eCommerce and its role in everyday life is still at an early stage; so there is an enormous opportunity for startups to create positive innovations that can change business practices and people’s lives for the better,’’ continued Comsikey.

To find out more and apply to be part of the hackathon, visit