Like it or not, the digital world forms an ever-increasing part business, from multi-nationals to one-man-bands. But it’s no longer enough to simply have a shiny website or a slightly under-loved Twitter account; the innovations are coming thick and fast and the most successful businesses will keep pace.
So what can we expect to see this year?
With mobile optimisation now a must for any business wanting to do a serious amount of e-commerce and virtual reality now becoming a major marketing tool (not to mention wearable tech) there’s a lot to keep up with.
This infographic from CUBE gives a lowdown of the big digital trends this year and how they could affect SMEs.